- Bandwagon Effect
A psychological phenomenon whereby people do something primarily because other people are doing it, regardless of their own beliefs, which they may ignore or override. The bandwagon effect has wide implications, but is commonly seen in politics and consumer behavior. This phenomenon can also be seen during bull markets and the growth of asset bubbles.
This tendency of people to align their beliefs and behaviors with those of a group is also called "herd mentality."
For example, people might buy a new electronic item because of its popularity, regardless of whether they need it, can afford it, or even really want it. In politics, the bandwagon effect might cause citizens to vote for the person who appears to have more popular support because they want to belong to the majority.
Investment dictionary. Academic. 2012.
Look at other dictionaries:
Bandwagon effect — The bandwagon effect is a well documented form of groupthink in behavioral science and has many applications. The general rule is that conduct or beliefs spread among people, as fads and trends clearly do, with the probability of any individual… … Wikipedia
bandwagon effect — noun the phenomenon of a popular trend attracting even greater popularity in periods of high merger activity there is a bandwagon effect with more and more firms seeking to engage in takeover activity polls are accused of creating a bandwagon… … Useful english dictionary
bandwagon effect — noun the observation that people often do or believe what they think many other people do. See Also: herd behaviour, herding instinct … Wiktionary
bandwagon effect — The phenomenon by which success breeds success; in business terms, the higher the market share the easier it is to make additional sales … Big dictionary of business and management
bandwagon effect — /ˈbændwægən əfɛkt/ (say bandwaguhn uhfekt) noun Politics the tendency for a party or a particular point of view to gain support because it appears to be on the winning side … Australian English dictionary
(the) bandwagon effect — get/jump/leap on the bandwagon to become involved in an activity which is successful so that you can get the advantages of it yourself. The bandwagon effect accounts for the increasing number of girl groups on the pop scene … New idioms dictionary
эффект быть-как-все (BANDWAGON EFFECT) (в экономической психологии) — ситуации, когда товар приобретают не по необходимости, а из за желания не отстать от других. Данный эффект свидетельствует об ориентации потребителя на определенную социальную норму … Энциклопедический словарь по психологии и педагогике
Bandwagon — may refer to: * Bandwagon effect, copycat behaviour * argumentum ad numerum, or the bandwagon fallacy: If many believe so, it is so. * bandwagon fan, supporter of a sports team only during a period of success * a wagon which carries a band in a… … Wikipedia
bandwagon — noun VERB + BANDWAGON ▪ climb on, join, jump on ▪ Competitors have jumped on the bandwagon and started building similar machines. BANDWAGON + VERB ▪ be rolling, gather momentum … Collocations dictionary
Bandwagon-Effekt — Mitläufer sind Personen, die an einer Ideologie, Gruppierung oder Handlung ohne wirkliche Überzeugung und in einer untergeordneten Rolle beteiligt sind. Von Mitläufern wird in der Regel in Zusammenhang mit negativ eingeschätzten Bewegungen oder… … Deutsch Wikipedia